Alysha (Schlundt-Bodien) Albrecht

Objective: 

To contribute strong leadership, development, marketing, communications, customer service skills & gain experience while continuing to improve my profession & build relationships.

Education:

Central Michigan University, Mount Pleasant, Michigan
Bachelor of Arts, August 2010
Major: Integrative Public Relations
Minor: Media, Technology, Production & Design

Experience:

SEMCA Workforce Intelligence Network (WIN) Taylor, Michigan

October 2021 – Present Communications Manager

• Develops and executes WIN news and information via annual reports, social media outlets and websites. 
• Creates and helps secures state and federal grants for research, economic and workforce development. 
• Produces data driven marketing campaigns for grant initiatives including success stories and newsletters.
• Builds employer relationships and strategies to maintain relationships and professional connections. 
• Executes strategy for grant development, newsletter production, social media and website marketing.
• Established media relation campaigns to promote positive recognition of board members and workforce leaders. 
• Writes, prepares and publishes press releases, case studies, annual reports, workforce guides, and data reports. 
• Connects and provides leadership for talent development of staff and board partner organizations.
• Supports WIN Executive Director and staff in grant funding efforts and communication best practices.

Charter Township of Van Buren Van Buren Township, Michigan

October 2019 – October 2021 Communications Specialist

• Executes dynamic communication strategies for internal and external use of Township information and events. 
• Creates and designs awareness of Township news for the quarterly magazine, social media, print, web and video. 
• Leads and develops data driven marketing campaigns for Township projects and emergencies. 
• Supports HR to develop and manage the R.E.A.L. Summer Youth Program through grant funding. 
• Builds community through virtual and in person events for Township staff and residents. 
• Establishes media relation campaigns to promote positive recognition of community members and leaders. 
• Writes and prepares press releases, quotes, internal documents, media pitches, articles for publication and reports. 
• Connects community leaders to build lasting relationships and partnerships to serve residents and staff. 
• Reviews and implements data and analytics to build a better brand for the Township. 
• Produces and directs crisis communication plans and statements for local media, print and social media marketing.

Community Television Network Ann Arbor, Michigan
March 2011 – Present Training & Facility Coordinator, CTN

• Provides leadership, training & manages student driven productions for CTN Ann Arbor, Skyline High School CMPP Magnet, TEDxYouth@AnnArbor, Neutral Zone’s Video Production Drop In Program, Ann Arbor YMCA’s Media Madness & Visual Voices & Ann Arbor Public School’s REC&ED middle school camps.
• Trains volunteers & temporary employees on the proper use of CTN video production equipment & associated software.
• Technical, Production & Post-Production Youth Facilitator for TEDxYouth@AnnArbor.
• Established, creates & facilitates media production workshops for area non-profits; Ann Arbor YMCA, AAPS REC&ED, Ann Arbor District Library, Neutral Zone, Telling It, Glacier Hills Senior Center, NEW organization & more.
• Provides oversight & technical assistance to CTN client producers using CTN production facilities.
•  Identifies training needs, develops learning aids & standard operating procedures for CTN.
• Presents training on the proper use of production equipment & CTN policy.
• Conduct outreach to recruit additional volunteers.
• Assures workplace safety.
• Produces & provides support for CTN Productions.
• Producer, editor & host of Experience CTN; A testimonial program showcasing CTN partners & volunteers.
• Updates & creates training manuals, workshop handouts & office material.
• Guest blogger for NEW Center of Ann Arbor.
• Video production facilitator during YMCA, Neutral Zone, ELMAC- ESL University of Michigan & AAPS REC&ED youth camps & after school programs.

Leslie Science & Nature Center Ann Arbor, Michigan
April 2013- October 2013 Marketing Coordinator

• Assisted the Communications & Development Director with design, production, inventory & planning of print marketing materials.
• Maintained & nurtured communication with local community bloggers; lead efforts to develop sustainable relationships with those bloggers. 
• Coordinated & monitored distribution of information to online events calendars.
• Collaborated with the Communications & Development Director to create documentation of LSNC’s social media, marketing procedures & strategies.

Mid Michigan Area Cable Consortium Network Mount Pleasant, Michigan
May 2010 – March 2011 Promotional/Multimedia Support, MAC TV Network

• Produced cable programs remotely & in a studio using cameras & audio equipment to create productions for Public, Education & Government Access (PEG) channels.
• Organized & developed classes, brochures, conference booklets & handouts.
• Designed & updated websites, promotional writing material & advertisement pieces.
• Coordinated programming, video on demand, graphics design & social media.

Involvements:

Cash 22 Producer & Director, December 2014 – present
Central States Region Alliance for Community Media, July 2012 – present
Michigan Chapter Alliance for Community Media, December 2011 – present
Leslie Science & Nature Center, July 2011 – present
CMU Program Board, August 2006 – March 2011

Awards and Certificates:

U.S. Chamber of Commerce Foundation Talent Pipeline Management Practitioner, 2021
Philo Festival of Media Arts Winner 2012-2019
Neutral Zone Youth Driven Spaces Certificate 2015
Executive Member of the Year Award- 2008
Office of Student Life Star Awards- 2007- 2010